Accenture // Blockchain in Afghanistan

ARTICLE 1: AFGHAN GIRLS DEMONSTRATE BLOCKCHAIN'S POTENTIAL

Bitcoin has economically empowered young women in Afghanistan who have no access to banks, offering a glimpse at how digital currencies and blockchain technology are poised to reshape the world. Click here or on image to read full article.

#2: GIRL-POWERED ROBOTICS REVOLUTION

“These girls are change-makers,” Roya Mahboob says of the students who formed Afghanistan’s first female robotics team, and travelled to the US to compete in an Olympics-style competition in July 2017. “These children motivated many girls to become technologists and believe in their ability in the STEM subjects. They have become a symbol.” Click here or on image to read full article.

#3: THE POWER OF BLOCKCHAIN

As she builds her blockchain-based marketplace for her fellow Afghan entrepreneurs, Roya Mahboob is putting into practice what many are just beginning to realise: blockchain is going to reshape pretty much every business out there. If there are contracts and payments involved — and that’s true of most industries — then blockchains can play a key role. Click here or on image to read full article.

CLIENT

Accenture

THE BRIEF

To communicate advances in blockchain technology while telling a gripping personal story of female empowerment.

THE SOLUTION

I pitched, researched and wrote a three-article package about two Afghan sisters who are using AI, blockchain and cryptocurrencies to financially empower women and girls in their homeland.

This involved interviews over Skype to entrepreneurs and students in Afghanistan, months of research, consulting on infographics and coordination with a photographer and videographer on the ground in Herat.

DATE

April 2018

CATEGORY

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